Search Engine Optimization & Updates | SketchWeb Blog
- Demoting Low Quality Content: Primarily created to manipulate search engine ranking.
- Outdated Content: If the information present inside a content is outdated and not helpful to the users, it will be demoted in ranking.
- Improving Independent Small Publishers Website’s Ranking: hitted by the Helpful content released on September 2023.
Google Search has removed the Cache Search Operator
To make Internet Non-Redundant, Google has removed the Cache Search Operator.
The cache: operator is no longer working on Google Search.
Google has basically replaced the Cache Search Operator with Internet Archive (Wayback Machine’s) link spotted on a search link’s “About this result” section. You can read more about it from this blog post.
After removing the removing the functionality of Cache Search Operator, Google search has also removed its documentation.
Now, to see the older version of a webpage, users have to check the Internet Archive’s link present w.r.t each search’s link.
Google may use OG Title for Title in Search Result
Google recently has updated its Title links search developer documentation.
In this documentation, Google has mentioned that it may use og:title for generating titles in search results.
Google Adsense Launches Ad Intent Chip Format
Google Adsense is launching a new ad format soon called Ad Intent Chips.
These intent driven chips will be added at the end of paragraph.
It will be based on the content and user interest.
From the image below you can understand the user Journey of Ad Intent Chip.
Google August 2024 Core Update: What's New?
The new August 2024 core update primarily brings the below three things.
The update will take around one month to roll out completely.